Friday, April 1, 2011

Omaha Fashion Week March 2011

This year's Omaha Fashion Week March Preview celebrates my one-year anniversary working with the organization. Every show I try to improve things, and I think I was able to accomplish that this time, so I am proud of that.

Model Caecilia on the Omaha Fashion Week Runway at Nomad
There are hours and hours of work that go into making every garment for these shows. The clothes are one thing… I know their success or failure is one hundred percent dependent on my creativity, skill, and ability to manage my time. Other things, that are important for the presentation and performance aspect of a runway show, hinge on others’ willingness to donate their time and talents. It is up to me to coordinate all of this and communicate concepts, but I am so thankful to have this help and support.

Some of these extra things, beyond the clothes include:
  • Selecting runway models
  • Communicating my vision for hair and make-up artists
  • Researching and mixing music tracks
  • Finding shoes that complement the clothes and coordinating price, color, and size with the models
  • Consideration of the possible need for legwear (researching color, texture, weight, and price
  • Designing and constructing hair clips, headbands and other accessories

I asked the Hair Market Salon to do my model's hair and was so happy when they said yes. Hilda and Heather are my two favorite stylists there, they always do an amazing job. Working with talented people like them, who are great at their craft, makes everything a lot easier on me. One less disaster to worry about! :)
My stylist, Heather and I after she made me pretty

Model Julie Rose getting her hair done at The Hair Market Salon

I recieved so many compliments that night! All thanks to my hair stylist Heather! She even did my make-up! Call The Hair Market at 402.345.3692 to make an appointment with her. <3

Make-up artist Bethany Miller from Bangs Salon in Bellevue was nice enough to come backstage and do the makeup for my models. She did a great job and I am so thankful to have been able to work with her. 


On to the clothes! For Spring I did simple, easy sundresses with the right amount of my signature handmade trims and fabric embellishments. Every dress in my spring collection is machine washable. Although, I do recommend laundering by hand unless you have a delicate washing machine.

All of the dresses (including linings and fabric embellishments) are made with organic cotton or hemp blended fabric, conventional %100 cotton or vintage fabrics.

The fabric flower bouquets and headbands were made in collaboration with Megan Hunt of Princess Lasertron. I made all of the fabric flowers and she assembled them adding buttons, felt accents, beautiful chiffon puffs and finished the stems in luxurious velvet ribbon. I sourced a thicker, higher quality wire for these bouquets to support their larger that usual proportions. And the extra weight of the fabric flowers.


Megan also made the headbands with felt circles (inspired by my triangle stretch headbands) and other beautiful embellishments like hand embroidery, buttons, vintage jewelry and antique seam tape. You can purchase them at her store until they are sold out! My Mom bought one at the show and can't stop wearing it!


Here are the backstage photos I took of all the looks! <3 Please comment and enjoy. I am planning a photoshoot so you will be able to see the details better, but these will have to do for now.

OFW Spring Preview Look 1:

Fabric: 100% organic cotton jacquard
Easy asymmetrical strap summer dress with matching box pleated trim at neck and hem. Grosgrain ribbon at waist. Unlined. Machine washable.
  
Tatianna
Tatianna
 OFW Spring Preview Look 2:

Fabric: 100% cotton
Lose fitting summer dress. Gathered at waist with box pleat trim at hem. Two large flower pins at waist. Unlined. Machine washable. 

Tia
Tia

 OFW Spring Preview Look 3:

Fabric: Vintage blue & white stripe
Shift dress with crossed straps in back. Fabric flower detail on right strap (front only).

Julie Rose
Julie Rose
OFW Spring Preview Look 4:

Fabric: %100 cotton vintage floral print
Scalloped and pleated trim detail around armhole. Slightly dropped gathered skirt. Fully lined.

Nicole
Nicole
OFW Sring Preview Look #5:

Fabric: organic cotton hemp blend (skirt & top)
Top: Fitted bodice with 2 large flower pins at shoulder.
Skirt: box pleated at waist with frayed pleated trim at hem. (trim is sewn at edges to prevent further fraying)

Caecilia
Caecilia
Last but not least, mulit-talented artist and Dj Seth Warrick of the music group Enso mixed my music for the show. He was so easy to work with during a time of very high stress. I described to him the feeling and mood I wanted to create with the music and he offered me an amazing selection of tracks of which I had no problem picking my two favorite. The best part was how he was able to mix the songs. It was truly unbeleivable to me. I was thrilled that since my collection closed the show, Seth's mix kept playing for the finale. It was a party.

It is remarkable when you think about how much time, planning and preparation goes into a runway show only for it all to be over in an instant. Don't worry it is always worth it! I love putting on the shows and learning ways I can do things better next time. It helps me work harder and dream bigger.

Thank you to Nick and Brook Hudson of Omaha Fashion Week. Thank you to the hundreds of volenteers, models, make-up artists, hair stylists. Thank you to the talented Ellene McClay for helping me backstage. Thank you to my Mom for supporting me, helping me backstage + just being there and believing in me. <3 to all.
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4 comments:

  1. What a great post on your process! Thanks for sharing this, I enjoyed it!
    Your dresses look so summery and beautiful! Can't wait to wear one someday soon. ;)

    xo, Rah
    http://www.fashflood.com

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  2. Thank you Sarah! I am also excited for that day!! :) <3

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  3. Emma this is great! Thank you for sharing - you are such a gem!

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  4. Love number 4!! I really enjoyed this post, especially as I'd love to do exactly this! Hopefully a degree will help me out :)

    www.undrcvrlvr.wordpress.com

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